![]() “From the ground, no one knows,” she said. She added that a few neighbors have been surprised at the design when they’ve searched for their homes on Google Earth. While she was skeptical of his idea at first, Sue said it’s nice to have something so unique in their yard. “The owner said, ‘I’m selling trees like crazy, and I need more trees.’ I go, ‘Well, that spells something back there,’ and he thought it was nuts, too.”ĭave said he hasn’t spent a lot of time out in his Old Style forest, but some friends plan to camp in the trees during the EAA AirVenture in Oshkosh later this month. “I said you can’t buy my trees,” Dave said. He also had to turn down a transplant company that wanted to buy some of his pine trees. In the years since, the trees have grown to about 25 feet high.ĭave said an Old Style distributer stopped by years ago after seeing the trees from an airplane as it flew over. He still has a laminated copy of the plans in his shed, along with an old Coke machine stocked with Old Style.ĭave’s son, Nick Erdmann, was too young to use a shovel when the trees were planted, but he remembers driving a tractor to bring trees to transplant for about 20 helpers. He used an auto CAD program to plot out the trees on a graph before marking their coordinates on the ground. “He settled on Old Style because it was one letter shorter,” she said.ĭave started planting the pine trees around 1995. Sue has her own theory about why Dave chose the Old Style logo over John Deere. Today, the company is owned by City Brewing Company, which has plants in La Crosse Latrobe, Pennsylvania and Memphis, Tennessee. announces plans to close Appleton Neenah Paper facility later this year MORE: No Popeyes or Chick-fil-A for you? Tell us about your favorite locally owned chicken restaurant “It’s still my favorite beer.”ĭave's Old Style forest recently got the attention of the Wisconsin subreddit. A picture of the logo from Google Earth has just under 1,000 likes and more than 75 comments. “Every time we talked about it, I had an Old Style in my hand,” he said. At about 5 miles from the Appleton International Airport on West Edgewood Drive, he figured travelers would see his creation as they flew into town. “I’m like, ‘What does that mean? You drink Old Style and you drive around on a John Deere.’ He didn’t say anything.”ĭave was in the early stages of planning for a 200-foot Old Style beer logo made from blue spruce trees. “He came in the house one day just randomly and he says to me, ‘Old Style or John Deere?’” she said. Not wanting to commit to a decision without knowing the full details, Sue Erdmann was suspicious and hesitant to answer. ![]() ![]() GRAND CHUTE – Dave Erdmann asked his wife a simple question before he got started on some creative landscaping 20 years ago: John Deere or Old Style? ![]()
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